Web Design

There are countless different ways to connect with customers as a business, but the most effective method nowadays is to create a website for your business, before laying out your message as clearly as possible. For the most part, people choose to seek out services online now, they don’t break out the yellow pages anymore. You need to be prepared for this by creating a website that matches your goals. Obviously, this is the type of task that you might struggle with by yourself. At Atlas Online Solutions, we’re a digital marketing agency that has plenty of experience with web design. Our website build service will create an effective, on-brand presence for you in the online space. In short, this will lead to more interest in your business – and more profit later down the line. Learn more about our web design service, and the reasons you need it, by reading on below. 

Unique Sites

If you look at the websites for many smaller, local businesses in the Saratoga Springs area, and further afield, you’ll find that many of the sites look almost exactly alike. Similar imagery and digital assets, layout, text – everything. For some businesses, this isn’t a catastrophe, but it is a big turn off for many customers. Their perception is that if you’re not able to build a website that is unique to you, would you also put in a similarly low amount of effort into your actual products and services? With us, this isn’t a problem. We give you a unique, one-of-a-kind website that puts you on the map in the best possible way.

Robust Websites 

You’re browsing a website, looking for a specific service or product, and you think you might be onto a winning business. Suddenly, it crashes. Frustrating, but you persevere. Yet, it happens again. And again. This becomes a major obstacle rather than a minor inconvenience. Unstable websites that don’t offer seamless service will be a huge problem for any business that is trying to succeed online. Our websites are robust, they’re reliable – they work. No crashes or bugs, just exceptional performance. This means your customers can keep browsing your goods uninhibited. 

Matching Brand Images

Websites need to work well and load properly, but they also need to look good. If a website’s visual design is unimpressive, it’s going to negatively impact engagement. Rightly or wrongly, people care about appearances! Our goal is always to build a website that perfectly encapsulates your business’s brand. We’ll make sure that you have a site that you’re proud to show off.

Website Usability

Of course, it’s all very well having a website that looks good and loads quickly, but if the layout is a mess it’s still going to be unusable. Your website is a big part of your lead generation endeavors, it needs to act as an effective part of your sales funnel – and that means reducing the number of clicks required to get people to the buy screen. Needless to say, that has to be done in a way that doesn’t come across as too pushy. We are experts at finding the right balance.